Keep your audience engaged by sending them a follow-up email as soon as they subscribe to your list. |
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Modify or remove existing content blocks and add new ones as needed. Use merge tags to pull in customer data and help boost campaign performance. |
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Give them something to do
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Encourage recipients to take a specific action, such as signing up for a trial, downloading an ebook, or making their first purchase. Consider your primary goal for the welcome email and choose actions that align with that goal. Try not to overwhelm your readers with too many options by limiting the amount of different actions in your welcome email to three or less. |
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Offer a discount or freebie |
A welcome email can also be a great opportunity to offer a discount or freebie as a way of saying thank you for signing up or subscribing. By offering rewards and incentives to qualifying customers, you can create a positive experience that encourages them to return again and again. |
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"Swap out the image then add a quote from one of your customer or peer reviews" |
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Provide helpful resources |
A well-crafted welcome email can make your audience feel special and appreciated. A positive first impression helps establish trust, and even improve the overall experience and satisfaction of your customers. |
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[CLIENTS.COMPANY_NAME], [CLIENTS.ADDRESS1], [CLIENTS.ADDRESS2], [CLIENTS.CITY], [CLIENTS.PROVINCE], [CLIENTS.COUNTRY], [CLIENTS.POSTAL_CODE], [CLIENTS.PHONE] |
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